WHAT IS PAUA
Paua or Abalone are a species of shellfish from the Haliotidae family (genus Haliotis). Paua are distinguished by their brilliantly coloured oval shells. Inside the shell is a large muscular foot which clings to rocks. Abalones are snail-like in appearance. They have a pair of eyes, a mouth and tentacles, and breathe through gills which are near their mouth under a row of pores in the shell.

The paua are found along the New Zealand, Australian and South African coastlines. The muscle tissue of this paua is considered a delicacy in certain parts of Latin America, especially Chile, South-East and East Asia, China, Japan and Korea. It is highly valued for its therapeutic qualities due to its rich mineral and vitamin content. It contains 25 vitamin and minerals including B12 and omega 3 fatty acids.

The properties of paua are extracted and added to many health supplements. It is known to increase vitality, improve eyesight and enhance the function of the liver and spleen. It is a high energy food and is extremely rich in concentrated marine proteins, vitamins and trace elements such as; Potassium, Phosphorous, Iron, Sodium, Magnesium, Copper, Zinc, Selenium, Niacin, Biotin, Folic Acid, Pantothenic Acid, Sulphur, Calcium, iodine, Chloride, and Vitamins A, B and E.

HISTORY OF PAUA
Paua has been used by the Maori and Chinese people for centuries for its therapeutic and medicinal properties. It has only become popular as a supplement since the 1800s.

PAUA IS AVAILABLE IN:

• Gels
• Creams
• Lotions
• Liquids
• Tablets
• Capsules
• Jewellery

INTERESTING FACTS ABOUT PAUA

• Sea Otters, use a rock to crack open the shell so they can eat the abalone.
• Due to the easy access of scuba diving, Abalone diving became a popular fishery and sport during the 1950s and 1960s.

INTERNAL BENEFITS
Paua extract when taken internally, can be beneficial for:

• Weight Loss
• Inflammation
• Crohn’s Disease
• Enhances Recovery
• Increase Circulation
• Immune System Stimulant

EXTERNAL BENEFITS
Paua when applied topically, can alleviate:

• Joint Pain
• Soften Skin
• Brittle and damaged hair